What would you do if you were robbed at gunpoint? Call the cops, of course (or maybe go all Charles Bronson on the city, but we ain’t condoning violence over here). But, what happens when you get robbed by a cyber con-man that you’ve never met and will never be able to exact your revenge upon? If you’re Dunk XChange founder Gary Hughes, you start a movement-altering consortium for sneaker-head nation, that’s what.

This past March 30th, the Dunk XChange crew stopped by NYC to show Big Apple sneaker fiends some Dunk love. I was truly impressed; My first experience at Dunk XChange left me with a newfound respect for the inhabitants of “sneakerhead” nation. For only 10 bucks at the door, you’ll experience a culture like no other filled not only with hot kicks, but a complete lifestyle. To some, it may have appeared to be a madhouse, but to others it was pure heaven. Check the techniques:

Peep the latest “Be True” Multi-color Dunks in the front row. With a rumored only 98 pairs, somebody got lucky…

Art from Dutchman…Shit is dope, can you imagine having a store front window like this?

Some t-shirts for the ladies…

Some of my favorites…Kicks from Sneaker Diva. I swear, I had those red LA’Gears back in the day!!!

It’s Kicks over Chicks when it comes to sneaker-head nation…